Open Graph Generator

OG tags are <meta> tags placed in the HTML markup of a web page. It gives you control over how a page is displayed on social media platforms when shared, ultimately helping to drive clicks on your content. The OG tags take care of the images, descriptions, and the URL once you add the code to your website. Save this tool as Favourite!

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Understanding Open Graph technology

Open Graph technology is an essential tool for website owners and developers. It is a protocol that enables web pages to become rich objects in social media sharing. In simple terms, it allows web pages to be displayed in a visually appealing manner when shared on social media platforms like Facebook, Twitter, and LinkedIn.

The Open Graph protocol works by adding metadata to web pages, which can be read by social media platforms. This metadata includes information about the website's title, description, image, and other relevant data. When a user shares a web page that has Open Graph metadata, the social media platform will display the information in a visually appealing format, making it more likely to be clicked and shared.

One of the key benefits of Open Graph technology is that it helps increase website traffic. When a user shares a web page on social media, it can be seen by their friends and followers, who may then click on the link and visit the website. This can lead to increased traffic, which can ultimately result in higher engagement and conversions.

Open Graph technology is also important for search engine optimization (SEO). When a web page is shared on social media with Open Graph metadata, it can help improve its visibility in search results. This is because social media shares are considered a ranking factor by search engines like Google.

What is Open Graph Meta Tags

OG tags are <meta> tags placed in the HTML markup of a web page. It gives you control over how a page is displayed on social media platforms when shared, ultimately helping to drive clicks on your content. The OG tags take care of the images, descriptions, and the URL once you add the code to your website.

Why Should You Use Open Graph Meta Tags On Your Website?

Open graph tags are essential for sharing resources on your webpages on social media; and here is why:

OG tags can drive more people to click on your post on social media by helping users understand what your content is about.
Og tags help the social platform understand what your content is about. This inturn improves visibility on their platform.
OG tags give your images more purposeful, relevant & sized correctly, thereby increasing visibility & potential click through rates.
When a web page is shared with Open Graph metadata, it is displayed in a visually appealing format, which makes it easier for users to understand what the page is about. This can lead to increased engagement and a better overall user experience

How to Use the Open Graph Tag Generator

Without using OG Tags, you’re leaving the appearance of your post up to the social media platform algorithm to interpret how your post will appear.

So, to take advantage of what Open Graph provides, you will need to use this tool to generate tags and add it to your website…

Tag 1: og:title: This tag will be the title of your page as you’d like it to be displayed on the social media platform. The character limit is 88. Any further addition will be truncated.

Tag 2: og:url: In this tag you give the URL name of the website with which the object is linked i.e. the page that all your shares will point to). This should be the undecorated URL of the page without any additional UTM parameter

Tag 3: og:type: In this open tag you describe the type of content that you are sharing to the media platforms. Is it of type – blog post, article, video, picture, book, company etc. If you don’t specify a type, the default is often “website”. See a reference for a full list of object types here.

Tag4 og:desc: This is a short description that will be displayed along with the image and URL on social media. This description should not be more than 200 characters.

Tag 5 og:image: Using images in your web pages is important for the readability of your content and sharing on social media. OG adds images to your post content whenever it is shared on social media. When adding images on your – that you want OG to properly fit into all media channels, make sure it doesn’t exceed 5MB and 1200 x 627 pixels should be the limit as these are Facebook limitations for image tags.